Tracking

Tracking

GDPR in Simple Words: What It Means for a Basic Website

If you run a small website or blog, the EU’s General Data Protection Regulation (GDPR) can feel intimidating. Here’s the plain-English version: GDPR is a set of rules…

Oct 7, 2025

Tracking

Retention Analytics: Why Users Stay and Why They Leave

Retention isn’t a dashboard vanity metric; it’s the quiet compounding engine behind sustainable growth. When customers come back—week after week, month after month—acquisition spend works harder, lifetime value…

Sep 11, 2025

Cookieless

Cookieless Tracking: 5 Self-Hosted Setups (No Consent Banner)

Cookieless tracking without losing data. 5 self-hosted recipes — Plausible, Matomo, PostHog, Umami, GoatCounter. GDPR-ready, no consent banner needed in most EU jurisdictions.

Sep 5, 2025

Tracking

What Is Tracking in Web Analytics? A Simple Explanation

You ever look at your traffic numbers and feel like something’s… off? Like—your pageviews are climbing, but your conversions are MIA. Or your bounce rate is mysteriously sitting…

Jul 27, 2025